More than just learning the right vocabulary, effective communication relies on an understanding of how words structure thought and action. This course constructs a specific new language for business interactions that serves as a foundation for building trust, creating effective teams, managing efficiently, strengthening leadership, improving listening and speaking skills, and enhancing interpersonal dynamics. By using these skills throughout the program, students learn techniques for creating work environments that are healthy and respectful and that improve overall performance.
This studio course gives students the opportunity to put theory into practice by designing product or service solutions that incorporate innovation theory and design and user research. Students learn to use professional design tools and techniques that will enable them to successfully communicate solutions verbally, visually, and experientially. Each semester, the theme for the course will change, allowing students to investigate new domains that are current and challenging and that build on their knowledge of customers, materials, solutions, and organizations.
This course is designed to help business leaders increase their effectiveness by learning the fundamental principles that underlie market economics. The course begins with an overview of neoclassical microeconomic theory, such as supply-and-demand theory, market capital, profit and production maximization, types and structures of organizations and markets, market failures and inefficiencies, and the economic understanding of “the public good.” It also explores new approaches to integrating and measuring economic impacts for human and natural capital—not only financial capital—and examines how design and innovation can drive strategic value for an organization, as well as for the market as a whole.
Financial & Managerial Accounting
An overview of the principles and procedures of managerial accounting, this course prepares students to interact with the accounting professionals they will rely on to operate a business effectively. Accounting is a critical tool for assessing an organization’s financial and resource opportunities, as well as the effectiveness of market and operational decisions. This course will look at this essential function from the perspective of both the designer and the manager, as it examines traditional and nontraditional accounting areas. Topics including understanding financial statements, bookkeeping, budget techniques, and measures of corporate performance are discussed alongside issues such as accounting for and measuring social and environmental values, creating integrated bottom lines, and brand value. Students will learn how to evaluate the performance of an organization, whether for-profit or nonprofit, and use this understanding to shape more sustainable organizational decisions.